Black Hat State of Security Vendors
Andy Ellis has a roundup of the security vendors at Black Hat this year.
Key Takeaways: We have entered into an AI world. While nearly half of booths didn’t directly mention AI or agents in their taglines, the effects of AI are everywhere. Multiple spaces (Identity, SaaS, AppSec, Data) have almost every vendor leading with AI; existing unsolved problem areas just got worse.
At the same time, there’s a clear trichotomy in the market: tools that tell you how bad things are; tools that stop adversaries, and tools that prevent problems from occurring. While you’d suspect that the tools that fix things would dominate, the tools that merely tell you how bad things are seem to be frustratingly plentiful.
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For Profit • August 25, 2026 7:29 AM
Of course there’s dominance by tools that say how bad things are, that’s to motivate people to buy the tools that fix things. It’s a marketing strategy, IMHO.